THE SURREY
The Surrey is a luxury hotel in the uber-affluent neighborhood of NYC’s upper east side. To coincide with the new renovation, the Owners wanted a brand refresh to speak to a younger, edgier audience.
Privately New York
LOGO DESIGN
MANIFESTO
BRAND DESIGN
TAGLINE
PHOTOGRAPHY ART DIRECTION
IN-ROOM COLLATERAL
CONSUMER ADVERTISING
WEBSITE DESIGN AND COPY
MOBILE APP DEVELOPMENT
National advertising
Mobile app development
In-room collateral