THE JAMES HOTELS

The James was a single property in Chicago looking to elevate from a boutique hotel to luxury, business hotel attracting a slightly older guest. A new logo, corporate identity and brand story were created. The James has since grown to multiple properties in NY and Chicago.

Luxury Liberated.

MISSION STATEMENT

LOGO DESIGN

CORPORATE IDENTITY

PHOTOGRAPHY ART DIRECTION

WEBSITE DIRECTION

IN-ROOM COLLATERAL

CONSUMER ADVERTISING PRINT AND DIGITAL

ALL GUEST COMMUNICATIONS

THE JAMES SPA BRANDING